Mailing is a mass communication technique via email. which is characterized by sending coherent, relevant and timely messages to people. Interested in the products and services of your business. These massive email campaigns, which we are talking about, are a Direct Marketing. Technique that provides a communication format with slightly more commercial and promotional objectives than a Newsletter. That is, through these mass emails, we can become able to send commercial. Content in accordance with what our potential clients or prospects. Expect to receive and at the time of the sales funnel when they are really most predisposed to receive it.
Why Incorporate Mailing Into Your Business Strategy?
That’s where its high effectiveness comes from. Especially if we do it in a more strategic way. Of course. As in any Direct Marketing technique there are good job function email list practices that will help you get better results. Registrations, conversions, sales, recommendations, etc. No matter the objective. A good e Mailing strategy can achieve it. Why incorporate Mailing into your business strategy. For several years now, this Email Marketing technique has earned the nickname. “ Digital technique with the highest ROI” . And it is well earned. Since it averages a Return on Investment of between 38 and 44 euros for every euro invested . Keep reading and you will learn more about this strategy.
Would You Send the Same Content to All Your Prospects?
If just talking about an approximate ROI of €40 is still not enough. Let me list some reasons why you should choose Email. Marketing as part of your Digital Marketing plan . First of all, Mailing is a relatively inexpensive technique. You don’t need large investments to Sab Directory have good results. Rather. You need to do things in the best possible way, carrying out good practices. And applying strategic actions to reach your Contacts with efficient content. Another point to keep in mind that differentiates. Email from other digital communication channels. when you send a Mailing, the information you have is really yours . By promoting the growth of your database, obtaining emails, names and surnames, positions. Companies, interests, interactions on your website or online store.