Minna törmälä minna törmälä is the marketing director of 9solutions oy . In 2015. at the university of oulu. With the topic branding of sme and start-up companies. What is a brand? Minna: “A brand is a collection of images that can be associat with a company. Its products or services. Those images are creat through experiences. Which can be direct. Such as the experience of using a product and customer service. Or indirect. Such as recommendations from third parties. A brand is also a promise that it contains certain prefin characteristics. So the consumer knows what he is getting and can trust it.
He complet his phd in economics
A free webinar or a ready-made calendar europe email list template. In principle. almost anything that is only useful for a potential customer. So the idea is that you can download the guide or participate in the webinar by leaving your contact information. Brand building 6 august 2020 kaisa huttunen brand building has become a very important factor for the company’s success. Successful branding can increase sales. Engage customers and help a company stand out from its competitors. This article discusses the brand. Its value and construction. Branding expert minna törmälä also participates in the article.
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