Mobile Optimization Test
The Mobile Optimization Test Search Console is another is a free SEO tool provided by Google. It allows you to pakistan phone number library quickly determine whether the mobile version of your site is compatible with display on smartphones and tablets . As a reminder, this point is very important, because mobile users currently represent a majority of the traffic you receive.
Test with enriched results
Another free Google tool , the rich Search Console is another results test is especially important if you have a store (e-commerce and physical store). This allows you to display Google reviews, a price list or opening hours in the SERP .
Way Back Machine
Way Back Machine is a useful audit tool because it allows you to using chatbots in your marketing strategies see screenshots of your site’s performance . This free feature also shows the history of server errors , so if you notice a recurring issue, you know which technical elements you need to focus on.
7. Whois
There are many tools available to help you Search Console is another discover details directly related to the server . Personally, I like to use the free site whois-raynette.fr to find out the provider, IP address, and even if a CDN is used . This type of parameter is particularly useful when you are auditing a site that does not belong to you .
8. GeoIPView
GeoIPView is a free SEO tool that is very useful for knowing the geolocation of your site . This element is important because if your domain is not located close to your traffic source , the information transmitted to search engines and the loading speed may not be optimal.
To learn about all the elements of SEO optimization , I suggest you read this other blog post: Google’s ranking criteria in 2022 .
2 SEO content audit tools
The quality of your content is a key factor in your organic SEO. First, it helps you satisfy your readers ‘ desires . Second, crafting your texts is the best way to convey information to search engine algorithms . Here are two tools that will help you audit your text content.
1. SEOQuantum
SEOQuantum ‘s semantic audit tool is very useful for understanding the relevance of your content and easy ways to optimize it. For less than €90 per month , you have access to many features that allow you to control the optimization of your current pages and prepare quality SEO texts .
2. Plagium
Duplicate content (internal and external) is Search Console is another a factor that can significantly impact your site’s search engine rankings. During your SEO audit, it’s important to check whether your content is unique. To verify this, you can use Plagium for free (maximum 1,000 characters) or take advantage of one of the many paid offers available.
To perfectly optimize all the content you publish on your website, I invite you to discover the following article: Content and SEO optimization: the complete SEO guide .
2 SEO popularity audit tools
As the third pillar of SEO, reputation is an element that text services should not be overlooked in your audit. The quality of the links pointing to the pages of your site and the trust index of the referring domains must therefore be analyzed precisely. Here are two SEO audit tools that will be useful for determining the effectiveness of your netlinking strategy .
1. Majestic SEO
Majestic SEO is a platform dedicated to analyzing backlinks and search engine popularity . It provides a wealth of information to help you understand your site’s online reputation. This allows you to plan and prioritize your actions. It costs a minimum of €46.99 per month to use , but it’s essential for building your long-term reputation.
2. AHrefs
AHrefs is a very comprehensive and detailed SEO audit tool . It could almost be used to do a complete analysis of your site. However, I find it especially interesting for all the information available regarding netlinking . The cheapest offer is available from £74 per month , but a free trial is still possible.
To find out how to get links that redirect to your site , don’t hesitate to consult this other post: 17 techniques to find a backlink and link to its content .
3 SEO audit tools
Knowing your pages’ ranking on Google and your visibility for the keywords in your content strategy is an important element you should consider during your SEO audit. Here are 5 SEO tools you should use without moderation.
1. Google Analytics
Google Analytics should be installed on every website. It provides valuable insights into where your traffic comes from and how your users behave . It’s free and incredibly useful, so don’t miss out!
2. Google Search Console
That you can’t live without. Among other things, you can see the performance of all your pages, find the keywords that bring you the most organic traffic , and analyze your site’s web signals . In addition, you also have access to Google Search Insights , which can greatly improve your content .
3. Ranks
If you want to track a specific keyword on a daily basis , Ranks is a simple and very practical SEO audit tool. This precise view of the evolution of your positions on Google is very useful for determining the effectiveness of the actions taken. Plans start at €1.70 per month , which certainly makes it one of the cheapest tools on the market.
3 complete SEO audit tools
No tool can replace the expertise of an SEO consultant. However, there are online platforms that provide a wealth of information that can be useful for conducting a comprehensive audit of your site. Here, I’d like to introduce you to three tools renowned for their high-level analysis.
1. SEMRush
SEMRush is undoubtedly one of the favorite tools of professional SEOs. Multifunctional , this software allows you to perform an almost complete SEO audit of your site. You can track keywords , analyze backlinks and also monitor your ranking in Google results. The only downsides are its high cost (at least $99.95 per month ) and its complicated handling.
2. Woorank
Woorank is a pretty exceptional SEO audit tool. It monitors your website’s technical , content , and popularity . At the end of the analysis, you’ll get an SEO score and detailed improvement solutions. You can try it for free , but you’ll have to pay €79.99 to receive the full report.
3. Outiref
Outiref is a fairly simple SEO tool, but it has the great advantage of being completely free . You have access to data concerning the three pillars of SEO , including a simplified version of Majestic SEO for analyzing the popularity of your site.