Google AdWords is one of the most important marketing tools for advertising a company and convincing consumers of the virtues of the organization’s products. In many sectors, not using AdWords in your digital strategy can lead to the loss of significant market share. Therefore, I’ve decid! to focus on one of the aspects that has been undergoing the most renewal and enhancements on this platform for several months: ad extensions .
As describ! on the AdWords help page, ad extensions are a type of ad format that displays additional information (“extensions” of the text ad) about a business or the services it offers. Some can be add! manually, while others are automatic.
That is, they Google Adwords are an extension
of the advertisement that we have indonesia phone number library creat! in Adwords , in which we have describ! our product or service, adding a Call to Action (CTA) or call to action, which will help the user, giving the potential client more information about the company that is advertising, services xenforo virtual office dog training or location, among other possible relat! information .
Are ad extensions in Google Adwords useful?
What types of extensions can we find in Adwords?
The types of extensions that can currently be us! in ads on this app are as follows:
These add additional descriptive text
allowing you to highlight features of what you offer, describe its benefits, or include your company slogan, facilitating the association between the company and the product.
Sitelinks : These allow you to include additional book your list links in standard text ads. The rules that Google applies to standard text ads also apply to these types of extensions. You can include up to four links relat! to the ad being display!, making it possible to target or suggest other services that will appeal to the Internet user.