The emergence of new advertising formats and platforms will attract greater investment in digital marketing as these formats become more sophisticated and aid in the acquisition-sale-follow-up-recommendation process .
A few weeks ago, I wrote a post about a recent study on adolescent social media habits and usage in Latin America and Spain. I attempted to comment on some of the study’s ideas and reflect on various aspects of Generation Z and their primary uses of social media. This post is a follow-up to that entry, in which I will continue to discuss some of the study’s conclusions.
What are advertising formats the consumers
Social networks and adolescents in Latin America and Spain (II)
Companies must increasingly worry about trying to connect with young people to improve their connection with new lebanon phone number library generations, because let’s remember that in the future, both millennials and Generation Z will be in charge of purchasing, and the positive experiences they currently from here in your room have with a brand will be a powerful source of future connection with the brand. If they fail to excite, create strong ties over time and stand out in this segment, their position will be vulnerable in the near future.
In the case of the evolution in
the use of social networks , in the expenses or preferences of young people to use social networks, the studies that are carried out are normally outdated when they are published, although the most important thing about these studies malaysia numbers list is the possibility of studying the trends in the habits of said adolescents, and above all that young people who are not on social networks can be considered as being marginalized from a reality that affects them and with which they live daily, especially with their classmates and friends.
According to the study, teenagers “are collectors of moments; their memory is Google, and the Instagram phenomenon has led them to develop a new ‘anticipatory memory’ because they imagine the outcome of their experience—the photo—even before it happens.” This often leads them to become collectors of likes, retweets, or favorites, out of an immediate need to fulfill themselves in the moment.