SEMRush
SEMRush offers a great tool that Other tools for analyzing allows you to access the ranking conditions of any domain. It’s very simple: enter your competitor’s website address and access the SEMRush list. While it can be difficult to get started with, it’s intuitive to use, and the results are armenia phone number library completely reliable. There’s a reason why it’s probably the most widely used SEO tool among SEOs!
SEMRush also provides the URL of the page that Other tools for analyzing uses the keyword. This allows you to identify your competitor’s posts that are performing particularly well.
Ranxplorer
Ranxplorer is a French tool that displays Google’s organic results based on Other tools for analyzing a keyword. Simply click on each URL to discover all the keywords it ranks for. You can also easily view a report comparing your organic traffic to that of your competitors. The available filter allows you to refine your analysis and optimize its quality.
Another advantage of Ranxplorer is that it provides very accurate results regarding keyword search volume . Unlike other tools, there is no grouping of volumes by keyword. The unique algorithm used by this tool differentiates each keyword remarkably. By adding all the results obtained, you then get a very realistic idea of the potential related to your main query.
Majestic SEO
MajesticSEO is a massive database that maps links across the web. The tool shows how pages and websites are linked. You can effectively study your competitor’s backlink strategy and analyze each of the anchors (link text). Typically, anchors contain the keywords your competitor wants to rank for.
BuzzSumo
BuzzSumo adds a very cool twist to the competitive keyword research process by changing its method. It focuses on the social and sharing angle . In doing so, it “flip[s]” the research process. Here’s how it works:
Instead of searching for your competitors’ keywords, you choose the keywords you’re interested in and BuzzSumo provides you with a list of websites using them. BuzzSumo shows you the most shared, popular content for any keyword.
The idea is to access successful content and analyze it to better understand the variations, types, and nuances that work well. This can also help you identify your “new” competitors. These are the other websites using the same keywords as you.
There are several online tools that easily provide a list of keywords used by your competitors. Our favorite advertising keyword research tools are SEMRush (free or premium) and Ahrefs.
You will find a complete list of complementary tools below:
- Yooda Insight (French tool, free and paid offer)
- SEObserver (French tool, paid offer)
- Ahrefs Keyword Explorer (paid plan)
- Moz Open Site Explorer (free and paid)
How to profit from analyzing your competitors’ keywords
You’ve completed your SEO competitor keyword analysis using one of the social networks as a digital marketing strategy tools we’ve discussed. You’ve also checked which of your competitors’ content performs best, and now you have a list of keywords. What’s next?
There are several ways to use the information and keywords you’ve gathered. To make this research impact your strategy, I recommend following these steps:
- Use the data you collect to benchmark yourself against your competitors and measure your success. This brazil data can be especially useful over time to measure your growth against the competition.
- Look for weaknesses in your strategy through your content and keywords.
- Take inspiration from the keywords your competitors are using and create content tailored to those phrases. This is probably the best thing you can do for your website.
- Analyze phrases to better understand what your readers value and are looking for.
- Find new competitors . It is crucial to know your competitors well on search engines (SERPs).