Job board, see right nav, or see the full listing. In particular AAA is hiring quite a few community managers, hear from their social strategist. Kim who’s listed below as getting promoted at the firm. Both the submissions on this job announcement board. As well as available social media positions. […]
Phone Number Data
1600 layoffs as they reduce jobs in various roles, and instead shifting budget to digital marketing. The CEO, when pressed, indicates a strong focus on digital marketing, citing: “In the digital space, with things like Facebook and Google and others, we find that return on investment of the advertising when […]
Five Trends Indicate Cross Channel Integration a Mainstay. Super Bowl ads, while only representing the nation’s largest consumer facing ads are a bellwether for advertising trends for the remainder of the year. To best understand these trends, Altimeter Group’s research team analyzed each Ad in real time, and conducted analysis […]
Focuses on how companies must develop a mobile marketing strategy. It sources research from 26 ecosystem contributors including brands. Agencies, and technology providers. To learn more about this report. Please register for the webinar in which Chris will provide deeper knowledge from the report. This report is powerful in a […]
That’s a good metaphor for what Google+ is going through. I’ve heard from corporate social strategists I should be cautious about how much time and how frequently. I discuss this nascent social newtork. And I spoke to media from a Tier 1 this week who said “does anyone even go […]
Yet again, it’s time for the annual publication of the list of . Corporate Social Strategists at companies with over 1000 employees (enterprise class) that are spearheading. Leading, and carving out social business at today’s modern corporation. The Corporate Social Strategist Defined. Is the business decision maker for social media […]
The tool and channel and forgets about content? Or, from the other side of the table. Have you ever had a client on the brand side ask you for your Twitter/FacebookPinterest strategy –but doesn’t have anything meaningful to say? Our industry is afflicted with shiny object syndrome. A focus on […]
From Charlene Li, author of Groundswell, Open Leadership and my business partner. She conducted thorough analysis by surveying 185 users, surveyed 81 ESN decision makers and interviewed 12 technology vendors. Fig. 5 Enterprise Social Networks Have Only Moderate Impact On Business Goals Key findings that attracted my eye include: Long […]
Analysts there, please join me and my colleagues in learning. Sharing, and networking at this annual festival. I’m excited to return for my 5th interactive festival . It’s been fascinating to watch it grow and change to now include many business folks. Altimeter Industry Analysts at SXSW, 2012 Rebecca “Trail […]
Marketing managers are earning $117,000 a year in Silicon Valley. Both the submissions on this job announcement board. As well as available social media positions at corporations continue to pour in. In this continued digest of job changes. I like to salute those that continue to join the industry in […]
On March 2, 2012. The goal? To help digital marketers at health insurance companies best understand how the industry is changed. Who’s innovating, and what we can learn from best of breed in other markets. We’re seeing a trend where marketers must integrate POE (Paid, Owned, and Earned) into a […]
Want a first hand perspective (or maybe you did go and partied too hard) then this post is for you. There’s a lot to learn from SXSW: A Petri dish of social and interactive behaviors. A bellwether of what could be a trend for the year. It also has a […]